9,122,909
residents
Thirty-two boroughs and the City: in every trade, dozens of businesses compete for the same searches.
Source : ONS, mid-2025 population estimates (July 2026)
London · from Shoreditch to Croydon
Over nine million residents and more than half a million businesses: in London, we write the page that answers the exact search, keep your Google profile up to date and write articles for your borough.
London in figures
9,122,909
Thirty-two boroughs and the City: in every trade, dozens of businesses compete for the same searches.
Source : ONS, mid-2025 population estimates (July 2026)
552,505
Every local search has dozens of answers: the precise page and the Google profile make the difference.
Source : ONS, UK Business Counts 2026 (VAT- or PAYE-registered enterprises)
27,205
Restaurants, cafés, takeaways and pubs: diners choose on their phone, often in the street, often in another language.
Source : ONS, UK Business Counts 2026 (SIC 56, food and beverage service activities)
Borough by borough
Offices by day, bars and restaurants by night: a professional clientele that compares before it calls.
Theatres, hotels and shops: visitors from all over the world choosing in English on their phone.
Markets, music and independent shops: a young clientele that finds you through Google Maps.
Cafés, studios and trades: customers who search with the name of their neighbourhood.
Head offices and residents in new towers: searches for professional services and for the home.
One of the most populous boroughs, south of the river: trades and local shops with a loyal clientele.
How it works
One service, one page, and the boroughs you cover written plainly: the page tells customers how far you go.
From basic SEO: opening hours, photos and service area kept up to date, often the first thing a Londoner sees.
With ultra SEO, the questions your customers type become articles read in Camden as much as in Croydon.
Examples of searches that become articles:
A website to showcase your business, SEO to help customers find you and tools to get work done.
An online presence that looks like you
A website that reflects your business, works on mobile and brings customer enquiries to you.
For : tradesperson, small business, restaurant, shop · simple showcase
In three versions : Cinematic website · Premium website · Simple website
£2,999 as a one-off payment
or from £88/mo + £588 to start
Simple showcase: from £1,999 as a one-off payment or £49/mo + £299 to start
Found on Google, chosen by your customers
Pages built around what your customers search for, with ongoing tracking of their visibility on Google.
£199/mo
Spend less time on admin
Appointments, checkout and business management in apps tailored to the way you work.
A restaurant? Ultra POS has its own offer in each country: France
Suisse romandeDeutschschweiz
España
United Kingdom
Gibraltar
Your tools
In London, restaurants and shops live on the till and on orders; trades, clinics and salons, on quotes and bookings.
VAT at 20% on food and drink served on the premises and on hot takeaway food; most cold takeaway food is zero-rated. POS Ultra keeps the sales journal and exports every closing for your accountant.
Making Tax Digital: since 6 April 2026, sole traders and landlords above £50,000 keep digital records and send quarterly updates; the threshold drops to £30,000 in April 2027. Mandatory e-invoicing between businesses is planned for 1 April 2029.
VAT at 20% on hairdressing and beauty for VAT-registered salons. The online diary takes bookings day and night, with no fee per booking.
Questions
The same price across the UK: £588 to start and £88 a month, with no tie-in, or from £2,999 to buy outright, and the site is yours. SEO is chosen separately: basic at £39 a month and local at £199 a month, six months minimum. This local SEO rate applies without tools; with tools it is £159 a month. The website and tools are billed separately.
No office in Mayfair required: everything is done by phone or WhatsApp, and you check your own visits and positions in Search Console.
Competition decides, not the calendar. In London the most contested searches take months; a quiet neighbourhood search can be won in days. Our own new articles appeared on Google in a median of 9 days (69 articles, August 2026). We never promise positions.
No: one page per service, with the boroughs you cover written into it. A place earns its own page only when it has needs of its own; near-identical pages made for each town are what Google calls doorway pages.
What we build for businesses in London:
Google positions recorded in Search Console, with dates — no result is ever guaranteed.
See the case studies →The fixed-price SME site: what it is for, how I work · SEO: how I work, and what it delivers
Tell us your trade and your borough: we will show you what your customers are already searching for.
Measured figures, not promises.